ETTE TEA Company is a contemporary tea shop nestled in a quiet stretch of Kreta Ayer Road in Chinatown, Singapore. Started out of a home kitchen-ette, making tea blends with local Singapore and South East Asian nuances into a faithful and expressive archive of harmonious tea flavours.
Established in Singapore, ETTE TEA Company celebrates the suffix [–ette] , which transforms words into diminutive meaning. ETTE represent the ideals behind the company: to be a boutique producer of gourmet tea blends that are excellent in taste, and much more personal. Tea blending comes first at ETTE TEA with the focus on palate experimentation; balancing tea with other ingredients to form a unique product. Careful thought and precise tastings are involved leading to the creation of each individual blends.
Combining the heritage and tradition of tea with modern and classic design, we seek to make cool tea blends and presenting fine single-origin teas to tea aficionado everywhere.
VICTOR KOH, Tea Maker
Victor has a longtime fondness for tea leaves, herbs and local flavours and that has propelled him to craft out several bespoke tea blends for restaurants, corporates & banks in Singapore and the region.
ETTE TEA was thus created as a romantic expression of his imaginative & curious palate in tea making. His unique creations are culmination of sight, smells and flavours of regional culture, cuisine and community; resulting in tea blends that rekindles a memory or emotion, from just a sip from the cup.
SIM LIPENG, Design & Marketing Manager
Lipeng is extremely passionate and driven towards design and craft work. With a background in Design Communications, from LaSalle College of Arts, she went on
to hon her design skills in prominent advertising agencies such as Foundation Communications, DDB Worldwide and Grey Group Singapore.
She joined ETTE TEA as Design & Marketing Manager full-time in 2015 and was
involved of in the entire design and branding cycle of the tea brand.